This article investigates the intricate dynamics associated with the relationship between creativity and technology and discussing whether or not creativity still exists. We will explore what creativity looks like and who (or what) is it now coming from. Ultimately, if creativity is truly being impacted by technology, is there a way to find the balance between the human and the digital?
Technology has done our world wonders: from advancements in medicine, travel, communication, and not to mention our own day-to-day lives. There’s no doubt that it has ““come[s] from observing the world, interpreting it and bringing us new concepts and ideas,” while technology has become a new lens through which “to see the world differently [and] access information…”. Creativity helps us to explore new paths, imagine new possibilities, and pursue new careers. Without creativity, I would not be a writer, and designers would probably not exist. Movies, TV shows, music; everything we love and enjoy, would have little engagement. The world would probably be quite dull and boring.
When we really take a look at what we surround ourselves with, I think we’d be hard-pressed to find something that doesn’t have a creative element to it. I suppose, it is inside this tension, where the challenge begins to set in. Given the ambiguous nature of creativity, a blanket statement of ‘creativity no longer exists’ is a very hard call to make. Creativity is not just one thing, but instead, is many.
As such, when we discuss the existence of creativity in a world immersed in technology, it’s incredibly important to define what aspects of creativity are being impacted and why. Are we discussing childhood creativity? Innovation creativity? Web design creativity? Each has its own set of parameters, influences, and complications when it comes to technology.
A study for the International Forum of Educational Technology & Society argued that in order to understand creativity as a complex phenomenon, we need to:
“...abandon the view of creativity, in which the person is at the center of everything, for a model in which the person is part of a system of mutual influences and information.”
It’s almost as though we need to change the question of whether or not creativity still exists, to “where does it exist, and who or what is it now coming from?”
Can Creativity And Technology Work Together?
The simple answer to this is yes. Creativity and technology do work together and are not mutually exclusive. Instead of suppressing creativity, technology has the ability to enhance specific areas of the creative process, by presenting a new platform for creativity to exist on (and come from). Through the advancement of technology, ideas (which may have once existed within our minds) can now be set free and come to life in the physical world. We now have the necessary tools for greater possibilities and more innovative solutions.
Technology has inspired new careers, as well as creations. In the last few decades, the amount of new industries that have blossomed to life is incredible. By taking a closer look at web design, it’s obvious that as technology rose, a new breed of designers emerged from the dark — planning to take over the Internet and help it thrive.